Dear HR
We can’t predict the future, but know what should stay in the past. What Is Wellbeing For What’s Next? In one word: Gympass. We make wellbeing accessible, flexible, and undemanding for employees everywhere. Together with HR departments, we can support workforces no matter what the current times are looking like. Real employee testimonials speak for themselves. We spoke directly to HR professionals through out-of-home unbranded ads, stunning designs, and a film that captures the impact of better wellbeing. This is just the start.
Brand & Comms VP: Conrado Tourinho
Creative Direction: Jonas Kühner
Art Direction: Eduardo Ribeiro
Copywriting: Emma Campanella
Film Director: Rafael Kent (Cave)
Photos: Labof
Creative Direction: Jonas Kühner
Art Direction: Eduardo Ribeiro
Copywriting: Emma Campanella
Film Director: Rafael Kent (Cave)
Photos: Labof



















