Piraporanó

Piraporanó was created by Paulo Junior Camossa to raise the power of content producers, media outlets and brands. Pira (ssununga) is the city that inspired this brand’s story, giving it its passionate, poetic and human identity. In order to reproduce, fish jump over waterfalls so that they can keep swimming upstream (Pirapora). To bless this event, he chose a section of Romaria's folk song: "Sou caipira PIRAPORA NOssa Senhora de Aparecida".