Porú




It's always a pleasure to create a brand from scratch — brand positioning, naming, logos, identity and all that comes with it. Porú is a brazilian studio focused on visual communication for corporate offices. We dove into our roots to find a name full of personality and took inspiration from the beauty that surrounds us. The result is this.

Credits
Brand positioning and naming: Eduardo Ribeiro and Marcella Nunes
Copywriter: Marcella Nunes
Audiovisual: Matheus Nogueira